Principles of marketing: an Asian perspective/ Philip Kotler [et al.].
By: Kotler,Philip.
Contributor(s): Armstrong,Gary | Ang,S W | Tan,C T | Yau,O H | Leong,S M.
Material type: BookPublisher: Essex:Pearson Education Limited,c2017 Edition: 4th ed.Description: xxiv,750 p.:ill.(some col.);28 cm.ISBN: 9781292089669.Subject(s): Marketing | Management | Marketing management | Marketing information systems | Markets | Branding | Marketing channels | Online marketingDDC classification: 658.8 PRIItem type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Permanent Reference Collection | Reference Books Stack | 658.8 PRI (Browse shelf) | Not For Loan | 21094 | |
Scheduled Reference Collection | Lending Books Stack | 658.8 PRI (Browse shelf) | Available | 21095 | |
Lending Collection | Lending Books Stack | 658.8 PRI (Browse shelf) | Available | 21096 |
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